Web Portal Conects Business to World Economy

Howard Keating III knows first-hand the challenges faced by the individuals who start 1.7 million new small businesses in the U.S. every year.

Keating, CEO of ZANA Network, Inc. has an extensive 27-year career as an entrepreneur. Since starting his first venture, a property management company at age 22, Howard has been involved in numerous start-ups and driven many turnarounds during his career - from electronics to home building, biotech to venture capital, construction to energy conversion, software to property management - all on a local, national and international scope. His specialty is launching fast growth opportunities and managing them to profitability.

Building Businesses to Meet Market Needs
In that time, Keating has excelled at recognizing market voids, coming up with creative solutions and then launching businesses to meet those needs. ZANA Network is the culmination of all that Howard has learned in his entrepreneurial career.

Small and medium enterprises (SMEs) have two big challenges: increase sales profitability and reduce costs without impacting quality and client satisfaction.

Keating's solution was to create a platform to connect SMEs across the globe with the resources necessary to address those challenges and ZANA is the result of that vision.

Global Portal for SMEs
ZANA Network is a dynamic online business community that connects SMEs with profitable sales opportunities and extensive business content through on-demand and web-based services. ZANA Network members pay a nominal monthly fee of $40 to post their sales and service opportunities and to procure insurance, financing and other member services. Upon registering, members will complete a detailed profile, listing the products or services they have to sell, as well as the services, products and raw materials they are looking to purchase.

ZANA also offers access to business services like health insurance, financing, logistics and international consulting – many of which offer personalized or customized services and discounted pricing.

Connecting Business Worldwide
Members will have unlimited access to information, tutorials and insights on doing business in over 100 countries around the world through its partnership with the John H. Chafee Center for International Business, located on the Bryant University campus in Smithfield, RI.

According to Ray Fogarty, Director of the Chafee Center, “Small and medium organizations are the backbone of America’s business and essential elements of the world economy. Trade is an important factor in their growth, and our relationships with ZANA will allow SMEs to leverage the best of ZANA Network and the wealth of tools and information resident here to support their business goals and objectives.”